How machine learning can improve your business

Published on
13 Sep 2022
4 min read
machine learning
Phoenix Baker
Product Manager
co 3
Lana Steiner
Product Designer
co 2
Drew Cano
Frontend Engineer
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Over the past decade, data has become one of the world's most valuable commodities. The volume and growth rate of data has led to a phenomenon known as "Big Data." Data is generated from nearly every source imaginable, including websites, mobile apps, social media, online photos, videos and online searches. Fortunately for us - and for businesses - there are a variety of ways to use this data to our advantage with machine learning algorithms. Machine learning is essentially a form of artificial intelligence (AI) that allows computers to learn new things without being explicitly programmed to do so.

Creating a foundation for machine learning

Before we dive into the applications of machine learning, let's first discuss how it works in general. Machine learning is based on the principle of training algorithms with large amounts of data. The algorithms are then able to draw conclusions based on the data learned. Machine learning algorithms can handle a variety of data types, including unstructured, structured, and even incomplete data. For example, if you want an algorithm to recognize images, you don't have to tell that algorithm everything about the image beforehand. Instead, you simply feed the algorithm with a large number of images and let it draw its own conclusions based on those images.

Fraud detection

Scammers cost businesses billions of dollars every year. With machine learning, it's possible to detect fraud before it happens and stop it before it even starts. Probabilistic models are a good starting point for determining whether a transaction is fraudulent. Machine learning algorithms can be trained with a variety of data sources, such as transaction histories, customer information, and demographic data. Once the algorithms are trained, they can detect signs of fraud by checking new transactions for similar signs.

Proactive maintenance

Companies can use machine learning algorithms to proactively detect device failures and other maintenance issues before they occur. Predictive models are a great way to set up this type of system. Predictive models can use historical data to determine what will happen in the future. You can use a variety of data sources to train predictive maintenance algorithms. Some examples include sensor data, accounting data, maintenance data, and even weather data. You can even use sensor data to make predictions about other systems. For example, you can use a vibration sensor to predict the failure of a nearby device.

Intelligent Manufacturing

Manufacturers can use machine learning algorithms to produce high-quality products faster. By using machine learning algorithms, manufacturers can reduce the number of errors in their products. You can use a variety of data sources to train your machine learning algorithms. Some examples include sensor data, accounting data, maintenance data, and production data. However, you will probably want to focus on production data, as this is the data that directly affects the quality of your products. This production data could include things like defects, measurements, and assembly instructions.

How can ARTTAC help you with ML?

Machine learning is a powerful tool that can help businesses in a variety of ways. It can be used to detect fraud, identify maintenance issues, create personalized marketing campaigns, and more. The only limit is your imagination – so don't be afraid to try machine learning for your business. We are providing a variety of different algorithms agnostic to which current system you are using. From Speech-to-text to proactive maintenance  with our solutions everything is possible to get your business ready for the next stage of the internet.